About Us
At The CX Alliance, we believe exceptional customer experience starts with real human connection. We bring together a vibrant, forward-thinking network of CX leaders across retail, travel, hospitality, and beyond. Creating space for meaningful dialogue, fresh perspectives, and genuine support.
Through our free brand membership, we bridge the gap between brand decision makers, BPO specialists, and technology pioneers. We’re here to help you share challenges, discover practical solutions, and navigate industry change together.
Our mission is simple: elevate the world of CX by building a stronger, more connected community. By championing bold ideas, facilitating peer to peer learning, and hosting high impact events, we ensure our members stay inspired, informed, and ahead of the curve.
Our Story
The CX Alliance started with a simple belief: the customer experience community deserves a home of its own, built around the people who make CX happen.
After years working in the world of customer experience, Isobel and Tina saw a gap. The industry had plenty of ideas, events and technology, but what was missing was a place for people to connect, share, challenge and learn from each other. So they decided to create it. The CX Alliance was born.
Today, we’re a vibrant, independent community bringing CX professionals together through open collaboration, unbiased insight and genuinely human events. We’re more than an industry body. We’re a network of people who believe that the best ideas come from sharing, the best experiences start with understanding, and that together, we can shape the future of customer experience.
Meet The Team
Martin Newman
Chairman
Paula Kennedy-Garcia
Chair of the BPO Peer Group
Advisory Board
Lou Zonato
Director of CX Operations at Love Holidays
Jo Garland
Senior Director of Customer Engagement at The LEGO Group
Rachel Percival
Founder of RLP Consulting Group
Janette Finder
Client Experience and Marketing at HSBC
Our Partners
